Amino is the typeface we use on all Pink Lady® communications (with the exception of seasonal campaigns when required). Amino is a clean, distinctive, contemporary typeface that is highly legible, open and friendly.

AMINO

Weights

There are 6 preferred weights of our typeface Amino you can choose from

Amino Thin Extra Light Light Amino Regular Medium Bold

Amino Thin
ABCDEFGHIJKL
MNOPQRSTUVWXYZ
abcdefghijkl
mnopqrstuvwxyz
1234567890

Amino Extra Light
ABCDEFGHIJKL
MNOPQRSTUVWXYZ
abcdefghijkl
mnopqrstuvwxyz
1234567890

Amino Light
ABCDEFGHIJKL
MNOPQRSTUVWXYZ
abcdefghijkl
mnopqrstuvwxyz
1234567890

Amino Regular
ABCDEFGHIJKL
MNOPQRSTUVWXYZ
abcdefghijkl
mnopqrstuvwxyz
1234567890

Amino Medium
ABCDEFGHIJKL
MNOPQRSTUVWXYZ
abcdefghijkl
mnopqrstuvwxyz
1234567890

Amino Bold
ABCDEFGHIJKL
MNOPQRSTUVWXYZ
abcdefghijkl
mnopqrstuvwxyz
1234567890

The Pink Lady® Type styles allow for a wide variety of scenarios and moods. Amino Thin, Extra Light and Light weights are generally only used for headlines.

Microsoft Applications

For items produced using Microsoft applications where Amino is not available, please use Arial instead.

Arial Regular
ABCDEFGHIJKL
MNOPQRSTUVWXYZ
abcdefghijkl
mnopqrstuvwxyz
1234567890

Arial Bold
ABCDEFGHIJKL
MNOPQRSTUVWXYZ
abcdefghijkl
mnopqrstuvwxyz
1234567890

Where to buy Amino

External agencies and suppliers are advised to purchase legal copies of our typeface. You can purchase Amino at from Myfonts.

Visit www.myfonts.com

International languages, non-Latin alphabets and substitute typefaces

Below is a list of approved non-latin typefaces you can use in Pink Lady® communications.

Hindi uses Arial Unicode
Simplified Chinese uses PengFang
Traditional Chinese uses PengFang
Thai uses Tahoma
Vietnamese uses Amino